this social first campaign began WITH a research documentary taking the galaxy z flip5 device to the uk skate scene, finding that skaters genuinely loved the device for capturing their skating. samsung partnered with skateboard gb and we created an entire campaign in-house AT IRIS from campaign launch film,to tiktok challenges with sky brown AND ‘how to’ product films featuring skaters from the uk scene. drop in with samsung has since WON CAMPAIGNS BEST USE OF TALENT/INFLUENCERS AND NOMINATED FOR CREATIVE CIRCLE AWARDS FOR BEST DIGITAL.
ClienT: Samsung/skateboard gb Agency: Iris Prod. Co: Iris CylndR Credits: Director Jonny Briggs, ProduceR SAM KIRBY, Exec Producer Lauren Tyson-hole, Director of Photography thomas tyson-hole, 1st ad dan gibbling, Director (launch) Jake erland, editor JONNY BRIGGS, colourist tim smith @ no.8, sound recordist emmanuel correani, PRODUCTION MANAGER HANNAH BILVERSTONE, STEADICAM TOMMY MCMAHON, FOCUS PULLER ALASDAIR BAINES, CLAPPER/LOADER ERNIE GRIFFITH, DIT ELLIOT CHYI, GAFFER SION HOPKINS, PHOTOGRAPHER OLI HILLYER-RILEY, ART DIRECTOR, LUCIA BARSEGIAN, STYLIST DARYON IMPEY, POST-PRODUCER ANA GONZALVO, SOUND DESIGN @GCRS, ASSOCIATE CREATIVE DIRECTOR MICHAEL BOszKO, FILIPA MAURICIO, JAVIER ERASO, AGENCY PRODUCER ELLIE CREW
DELIVERABLES: 1x 60” campaign launch, 1x 30” campaign launch featuring team galaxy, 4x15” 9:16 tik tok challenges featuring sky brown, 4x 16:9, 9:16, 1:1 HOW TO videos featuring Rianne evans, 4x 90” Drop in session films + 30” cutdowns, 4x how to videos featuring Alex decunha and james threlfall